Glasscannon offers hands-on consultancy and marketing services for game studios, publishers, and agencies. Benefiting from years of experience with 100.000s of accumulated wishlists, 7+ million views on short form content, and a connection to influencers with 1000s of concurrent viewership – together we will find a plan that works for you.
Whether you want to explore new marketing avenues with your game or need extra firepower for a project, let’s chat and see what we can collaborate on.
Every game is different, every team is different. Check out the list of services glasscannon can provide.
Marketing
Plan your marketing campaigns and find ways to maximize potential online.
Need to find new ways in accumulating a steady stream of wishlists? Glasscannon can get your game in front of new eyes through content creators, events, social media channels and platforms.
Communication
We can work on establishing your projects online through various social media channels and find audiences that are the right fit for you.
Let’s coordinate PR partners, publishers, and platforms together.
Events
Gamescom? GDC? Or perhaps Steam Next Fest is around the corner?
Let’s make sure you and your game are ready for upcoming events to make the most out of it.
glasscannon has worked with
glasscannon has worked on
Save & Sound
Save & Sound is a 4-day celebration of audio and music in games hosted on the front page of Steam since 2021. Alongside it, a live-show is hosted for 3 hours every night premiering concerts and audio deep dives made just for the event.
The showcase garners millions of unique visits each year and has featured games like Baldur’s Gate 3, Hades, Frostpunk, Vampire Survivors, Inscryption, and many more. Notable appearances on the show include: Darren Korb, Austin Wintory, Joonas Turner, and Martin Kvale.
Friends vs Friends
Friends vs Friends is a frantic, online PvP shooter that combines combat and deck building. It is also one of Raw Fury’s best-selling titles to date!
Glasscannon was able to build a TikTok following of 35 000 followers and 2 million views within two weeks before its launch.
Figment 2: Creed Valley
Hans Haave was the marketing manager for Figment 2: Creed Valley from it’s early prototyping stage until its full release in March 2023. The game is now sitting at a 94% positive rating on Steam.
The title won awards at Game Connection, Taipei Game Show, Digital Dragons and was nominated for best Switch game at Gamescom. Figment 2 was featured at Day of the Devs, OTK Games Expo, and LudoNarraCon.
The TikTok account for the game gained 7+ million views and 30 000 followers in just two months.
The Triple-i Initiative
With a focus on a no-nonsense approach: no hosts, no ads, no sponsors – the showcase revealed fan-favorite titles like Slay the Spire 2, KILL KNIGHT, and The Rogue Prince of Persia.
Thanks to a front page feature on Steam and global front page on Twitch, The Triple-i Initiative garnered 60 thousand people watching live. Resulting in 1 million views across YouTube and Twitch in under 24 hours.
Hans Haave managed communications, content creator strategy, and live streaming production for the showcase.
Trailmakers
Glasscannon overhauled Flashbulb’s approach to short-form content on TikTok and YouTube shorts for Trailmakers.
The TikTok account reached its first 1 million views in 2 months. The YouTube account found half of its subscribers and video growth through Shorts.
A (non-exhaustive) list of services
- Extra hands for marketing limited-duration campaigns and activities
- Hands-on content creation and management for socials
- Steam page review and overhaul
- A one-off consultancy and SWOT analysis on your current set-up
- TikTok creation and management
- Trailer creation or finding partners to create video assets
- PR agency guidance
- Marketing plan creation and guidance
get in touch
glasscannon is led by Hans Haave
write me: boom@glasscannon.biz
